Comments on: Free Amazon Book Advertisement Course: Ads for Authors [UPDATED 2024]

By: Dave Chesson

Dave Chesson — Thu, 27 Aug 2020 19:36:13 +0000

In reply to Peggie Bobo. Yes. The course was just updated a couple of months ago.

By: Peggie Bobo

Peggie Bobo — Thu, 27 Aug 2020 17:01:37 +0000

Is this still current information for 2020? Just want to know before I dive in.

By: Dave Chesson

Dave Chesson — Sun, 26 Jul 2020 00:49:00 +0000

In reply to Gareth Southwell. I would just set it for "cosmetics"

By: Gareth Southwell

Gareth Southwell — Sat, 25 Jul 2020 10:56:09 +0000

Hi Dave,

Enjoying your course – very useful. Regarding negative keyword targeting, I want to exclude search terms that also include terms I want to appear for. So, I write philosophy books, but I want to exclude people searching for Philosophy cosmetics (yes, it’s a thing…). If I set a negative keyword of “philosophy cosmetics”, will that affect my appearance for “philosophy”? Should I just set a negative keyword of “cosmetics”?

Thanks!

Gareth.

By: Pwat Khantikittikul

Pwat Khantikittikul — Wed, 17 Jan 2018 04:28:00 +0000

Hi Dave! Great share 🙂
Do you know how to run Amazon ads for a CreateSpace paper book?

By: Kurio Bolero

Kurio Bolero — Thu, 21 Sep 2017 00:05:00 +0000

In reply to Arrmon. Maybe these sellers are doing it via the Amazon Advantage Vendor program, or somekind of program that uses FBA fullfillment by Amazon: but you need to have a stock, and Amazon takes 45% of each sale...

By: Johnny Wang

Johnny Wang — Sat, 22 Jul 2017 14:12:00 +0000

In reply to Arrmon. i have the same questions, too

By: Arrmon

Arrmon — Tue, 11 Jul 2017 22:41:00 +0000

Great article Dave! I was wondering if you know how to set up Amazon PPC ads for books that ONLY have a paperback version? I know most people say it can’t be done, but I have been seeing them lately on Amazon. They are paperback books published via CreateSpace and do not have an eBook version. I was curious to how to do this. Any information would be awesome!

By: Elena Ivanova Smith

Elena Ivanova Smith — Tue, 27 Jun 2017 12:59:00 +0000

In reply to Dave Chesson. Yes, after I sent email, and then I thought others would also be interested in the subject so posted here (sorry for spam!). The only question is why on earth Amazon answered that they don´t include CS (I sent you their answer in email). I was doing maths with my friend analyst on all books on all ads accounting for a variety of factors and could not come with an answer. So many thanks for your reply!

By: Dave Chesson

Dave Chesson — Tue, 27 Jun 2017 11:51:00 +0000

In reply to Elena Ivanova Smith. I saw your email too, but figured this would be the best place to answer so all can see. The answer is yes. Amazon reports all sales under the Estimated Sales, and ACoS based on the add performance.

By: Elena Ivanova Smith

Elena Ivanova Smith — Tue, 27 Jun 2017 11:16:00 +0000

Hi Dave
thanks for the great AMS course. Just one question. If I publish my paperbacks on CreateSpace. Does AMS report include them and therefore they are reflected in ACOS? A bit confused.

By: Sam Burnell

Sam Burnell — Fri, 16 Jun 2017 09:37:00 +0000

I followed this to the letter, 92,000 impressions, 91 clicks but I’m missing something – no sales. I has produced cheaper clicks than when I tried it myself, and they are around 14p each which is about half of what I was paying before and I found not less then 942 keywords. i’m going to go through the course again and try and figure out why the ads are not delivering.