Comments on: Protecting and Monitoring Your Author Brand

By: Kuba Rogalski

Kuba Rogalski — Wed, 09 Mar 2016 12:27:00 +0000

Great blog, glad to see more and more people spreading the word about the potential and importance of monitoring the web. I wonder if you ever tried brand24.net for that?

By: kindlepreneur

kindlepreneur — Fri, 12 Feb 2016 13:52:00 +0000

In reply to Johnson Ashok Kumar. Trademarking is a very complex and expensive ordeal. Not expensive in setting up, but expensive in trying to enforce. In truth, don't worry about trademarking....unless you're uber famous/rich and have LOTS of money and assets you need to protect.

By: Johnson Ashok Kumar

Johnson Ashok Kumar — Fri, 12 Feb 2016 08:45:00 +0000

Hi Dave, Just have a question on protecting brand. Is’nt it necessary for an author or a blogger to trademark their unique keywords like the one you have kindlepreneur, which is very unique. ‘Google Alerts’ and ‘Mention’ for sure does a beautiful job in tracking the word activity in the internet ocean, but it does not ensure some one stealing or misusing your identity as it is not registered as a trademark. Would highly appreciate your take on that question.

By: Benita J. Prins

Benita J. Prins — Fri, 11 Dec 2015 19:34:00 +0000

I’ve been using Google Alerts for about half a year, but I only receive alerts from my own website when I publish a new blog post! I should certainly have gotten notified about other things like guest posts, interviews, and so on, that I’ve done. It’s really frustrating… I will look into Mention, thank you for the recommendation!

By: kindlepreneur

kindlepreneur — Thu, 08 Oct 2015 16:13:00 +0000

In reply to Brittany Berger. Aint that the truth! Love your guys' product!

By: Brittany Berger

Brittany Berger — Thu, 08 Oct 2015 15:56:00 +0000

Hey Dave, so glad Mention helps you with your author brand! It’s so important to use something besides Twitter’s mention notifications, since more than 30% of overall brand mentions don’t include handles. 😉
– Brittany, PR @ Mention